This Privacy Policy ("Policy") explains how Masoren ("we", "us", or "our"), with a business address at 606 Morris St, Albany, NY 12208, ZIP code 12208, contact phone number 518 - 482 - 5092, and email address sales@masoren.com, collects, uses, stores, shares, and protects the personal information of users ("you" or "your") who access and use our website masoren.com (the "Website") and purchase or inquire about our Women Cap products (the "Products"). We are committed to safeguarding your privacy and complying with applicable data protection laws and regulations. By accessing or using the Website and our services related to the Products, you acknowledge that you have read, understood, and agreed to the practices described in this Policy.

1. Information We Collect

We may collect two types of information about you: personal information and non - personal information.

1.1 Personal Information

Personal information refers to data that can be used to identify you individually. We may collect the following personal information when you interact with us:

Contact Information: Such as your name, email address (including the one you may use to communicate with sales@masoren.com), phone number, shipping address, and billing address. This information is collected when you place an order for Women Cap products, subscribe to our newsletters, contact our customer service via phone (518 - 482 - 5092) or email, or register an account on the Website.

Payment Information: When you make a purchase on the Website, we may collect your credit card details, debit card information, or other payment method details. However, we do not store full payment card information on our servers. Instead, this information is processed and stored by our trusted third - party payment processors who comply with relevant payment card industry standards.

Account Information: If you create an account on the Website, we will collect your username, password (which is encrypted for security), and other account - related settings you provide.

1.2 Non - Personal Information

Non - personal information is data that cannot be used to identify you individually. We may collect this information automatically when you visit the Website:

Technical Information: This includes your device type (e.g., computer, smartphone, tablet), operating system, web browser type and version, IP address, the pages of the Website you visit, the date and time of your visit, the amount of time you spend on each page, and the links you click on within the Website.

Usage Information: We may collect information about how you use the Website and interact with our Women Cap products, such as your search queries on the Website, the products you view, add to cart, or purchase, and your preferences for product styles, sizes, etc.

Aggregated Information: We may aggregate personal and non - personal information to create statistical or demographic data about our user base, such as the number of users who purchased a particular style of Women Cap, or the average time users spend on the product pages. Aggregated information does not identify any individual user.

2. How We Use Your Information

We use the information we collect about you for the following purposes:

2.1 To Process and Fulfill Your Orders

We use your contact information (name, shipping address, phone number, email address) and payment information to process your orders for Women Cap products, including verifying your payment, arranging for shipping, and providing you with order confirmations and updates (e.g., shipping notifications).

2.2 To Provide Customer Service

We use your contact information and account information to respond to your inquiries, requests, and complaints. Whether you contact us via phone (518 - 482 - 5092), email (sales@masoren.com), or through the Website's customer service portal, we need this information to communicate with you effectively and resolve any issues you may have related to our Products or services.

2.3 To Improve Our Website and Products

We analyze the technical information, usage information, and aggregated information to understand how users interact with the Website and our Women Cap products. This helps us identify areas for improvement, such as optimizing the Website's layout and navigation, enhancing the product search function, and developing new styles or features of Women Cap that meet the needs and preferences of our customers.

2.4 To Send Marketing and Promotional Communications

With your consent, we may use your email address to send you marketing and promotional materials, such as newsletters, special offers, discounts, and information about new Women Cap products or upcoming sales events. You can opt - out of receiving these communications at any time by following the unsubscribe instructions included in each email or by contacting us at sales@masoren.com.

2.5 To Ensure the Security of Our Website and Services

We use your information to monitor and prevent fraud, unauthorized access, and other security threats to the Website and our users. For example, we may use your IP address to detect and block suspicious login attempts or fraudulent transactions.

2.6 To Comply with Legal Obligations

We may use and disclose your information to comply with applicable laws, regulations, legal processes, or government requests. For instance, we may be required to provide your information to law enforcement authorities if we receive a valid subpoena or court order.

3. How We Protect Your Information

We take the security of your personal information seriously and implement a variety of technical, administrative, and physical security measures to protect it from unauthorized access, use, disclosure, alteration, or destruction.

3.1 Technical Security Measures

We use encryption technology (such as Secure Sockets Layer (SSL) encryption) to protect the transmission of personal information, especially payment information, between your device and our Website. You can verify that the Website is using SSL encryption by checking for the "https://" prefix in the URL and the padlock icon in your web browser.

We maintain secure servers and use firewalls to prevent unauthorized access to our databases where your personal information is stored.

We regularly update our software and systems to address potential security vulnerabilities and protect against emerging threats.

3.2 Administrative Security Measures

We limit access to your personal information to only those employees, contractors, and third - party service providers who need it to perform their job functions (e.g., processing orders, providing customer service). These individuals are required to keep your information confidential and are subject to disciplinary action if they fail to comply with our privacy and security policies.

We conduct regular training sessions for our staff to educate them about data protection best practices, privacy laws, and the importance of safeguarding customer information.

3.3 Physical Security Measures

Our physical facilities where data servers and other equipment are located are protected by access controls, such as locks, security cameras, and restricted access to authorized personnel only.

Despite these security measures, it is important to note that no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee the absolute security of your personal information, but we will take all reasonable steps to protect it.

4. Sharing Your Information

We do not sell, rent, or lease your personal information to third parties for marketing purposes without your prior consent. However, we may share your information with the following types of third parties in the circumstances described below:

4.1 Third - Party Service Providers

We may engage third - party service providers to perform certain business functions on our behalf. These service providers may have access to your personal information only to the extent necessary to perform their assigned tasks and are obligated to protect your information and use it only in accordance with our instructions. Examples of such third - party service providers include:

Payment Processors: To process your credit card or other payment transactions securely.

Shipping and Logistics Companies: To deliver your Women Cap products to your shipping address and provide shipping updates.

Email Service Providers: To send you order confirmations, shipping notifications, newsletters, and other marketing communications (with your consent).

Website Hosting and Maintenance Providers: To host the Website, maintain its functionality, and provide technical support.

Analytics Providers: To analyze user behavior on the Website and help us improve our services and products.

4.2 Business Partners and Affiliates

In some cases, we may share your information with our business partners or affiliates who collaborate with us to offer products or services related to our Women Cap products. For example, if we partner with a company to offer a promotional bundle that includes our Women Cap and another product, we may share your information with that partner to facilitate the fulfillment of the bundle order. However, we will only share such information with your consent, and these partners are required to comply with applicable privacy laws and protect your information.

4.3 Legal and Regulatory Authorities

We may disclose your personal information if we believe in good faith that such disclosure is necessary to:

Comply with applicable laws, regulations, or legal processes (e.g., a subpoena, court order, or government investigation).

Protect the rights, property, or safety of Masoren, our employees, customers, or the public. For example, we may disclose information to prevent fraud, respond to a security breach, or protect against imminent harm.

4.4 In the Event of a Business Transaction

If Masoren is involved in a merger, acquisition, sale of all or a portion of its assets, or other business transaction, your personal information may be transferred as part of the transaction. We will notify you via email or a prominent notice on the Website prior to the transfer of your information and will ensure that the receiving party is bound by the terms of this Privacy Policy or a similar privacy protection arrangement.

5. Your Rights Regarding Your Information

You have certain rights with respect to your personal information, subject to applicable data protection laws. These rights may include:

You have the right to request access to the personal information we hold about you. You can make this request by contacting us at sales@masoren.com or by calling 518 - 482 - 5092. We will respond to your request within a reasonable time frame (as required by law) and provide you with a copy of the personal information we have about you, along with information about how we collected, used, and shared that information.

5.2 Right to Correct or Update

If you believe that the personal information we hold about you is inaccurate, incomplete, or outdated, you have the right to request that we correct or update it. You can update your account information directly through the Website (if you have an account) or by contacting us at sales@masoren.com or 518 - 482 - 5092. We will review your request and make the necessary corrections or updates promptly.

In certain circumstances, you may have the right to request that we delete the personal information we hold about you (also known as the "right to be forgotten"). This right may not apply in cases where we are required to keep your information for legal, regulatory, or business purposes (e.g., to maintain order records for tax purposes). To request the deletion of your personal information, please contact us at sales@masoren.com or 518 - 482 - 5092. We will assess your request and delete your information if applicable.

5.4 Right to Restrict or Object to Processing

You may have the right to restrict or object to the processing of your personal information in certain situations. For example, you can object to the processing of your information for marketing purposes by unsubscribing from our marketing emails or contacting us. We will consider your request and take appropriate action, unless we have a legitimate reason to continue processing your information.

5.5 Right to Data Portability

In some cases, you may have the right to receive the personal information we hold about you in a structured, commonly used, and machine - readable format, and to transmit that information to another data controller. You can request data portability by contacting us at sales@masoren.com or 518 - 482 - 5092.

To exercise any of these rights, please provide us with sufficient information to identify you (e.g., your name, email address, order number) and specify the right you wish to exercise. We may need to verify your identity before processing your request to ensure the security of your information.

6. Cookies and Similar Technologies

We use cookies and similar technologies (such as web beacons, pixels, and local storage) on the Website to enhance your user experience, collect information about how you use the Website, and personalize our services and marketing communications.

6.1 What Are Cookies?

Cookies are small text files that are placed on your device by a web server when you visit a website. They contain information that is stored on your device and can be accessed by the web server when you return to the website or visit other websites that recognize the cookie.

6.2 Types of Cookies We Use

Necessary Cookies: These cookies are essential for the proper functioning of the Website. They enable you to navigate the Website, use its features (e.g., add products to cart, complete the checkout process), and access secure areas of the Website. Without these cookies, the Website may not work properly.

Analytical/Performance Cookies: These cookies collect information about how you use the Website, such as which pages you visit most often, how long you spend on the Website, and if you encounter any error messages. We use this information to analyze and improve the performance of the Website and to understand user preferences.

Functional Cookies: These cookies allow the Website to remember your preferences and settings (e.g., your preferred language, product size, or shipping address) to provide you with a more personalized experience. For example, functional cookies may remember the items you added to your cart so that they are still there when you return to the Website later.

Targeting/Advertising Cookies: These cookies are used to deliver personalized marketing and advertising to you. They may track your browsing activity on the Website and other websites to show you ads that are relevant to your interests (e.g., ads for our Women Cap products). We may also share information collected by these cookies with third - party advertisers to enable them to display targeted ads to you.

6.3 Managing Cookies

Most web browsers allow you to control cookies through their settings. You can usually set your browser to accept or reject all cookies, or to notify you when a cookie is being sent. You can also delete existing cookies from your device. However, please note that if you disable or delete necessary cookies, some features of the Website may not work properly, and you may not be able to complete certain actions (e.g., place an order).

For more information on how to manage cookies in your specific web browser, please refer to the browser's help documentation.

7. Third - Party Links

The Website may contain links to third - party websites, such as social media platforms, partner websites, or other online resources. These third - party websites have their own privacy policies, and we are not responsible for the collection, use, or disclosure of your information by these third parties. We encourage you to review the privacy policies of any third - party websites you visit before providing them with your personal information.

8. Children's Privacy

Our Website and Women Cap products are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without the consent of a parent or legal guardian, we will take immediate steps to delete that information from our records. If you believe that we may have collected information from a child under 13, please contact us at sales@masoren.com or 518 - 482 - 5092.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, applicable laws and regulations, or technological developments. When we make changes to the Policy, we will revise the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

If we make material changes to the Policy (e.g., changes to the way we collect, use, or share your personal information), we will notify you by posting a prominent notice on the Website, sending you an email (if we have your email address), or through other appropriate communication channels. Your continued use of the Website and our services after the effective date of the revised Policy constitutes your acceptance of the changes.

If you have any questions, concerns, or requests regarding this Privacy Policy, the information we hold about you, or our privacy practices, please contact us at: